Press Image of Signature Hospitality Group CEO, James Sinclair with sign in background reading TSG

Transforming Sports Entertainment with James Sinclair


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Episode 164

James Sinclair, CEO and Principal of Signature Hospitality Group (SHG), joins the program today. SHG is the company behind The Sporting Globe Bar & Grill, TGI Fridays and Varsity. 

Over a decade ago, James saw an opportunity to double down on the American sports bar concept in Australia and has grown the business from a single venue in Geelong, to a network of over 50 venues and 2000 staff.

We explore the philosophy required to do that, discuss how the group fosters creativity and consider how technology will affect the future of hospitality and sports entertainment.