Italian Liqueurs, Marketing and Distribution with Trent Russell


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Trent Russell is the Regional Director of APAC for the Italian business, Illva Saronno – the company behind leading liquor brands, Disaronno and Tia Maria.

Responsible for growth and strategy, Trent applies tertiary knowledge in psychology, law and commerce, a Masters-level education (acquired from an Executive MBA) and 10 years with the 3rd largest spirits company, Bacardi-Martini, to lead Illva Saronno across the Asia-Pacific region.

His brand management and marketing executive experience also previously based him in Sydney, Shanghai and London, before working with a family-owned Russian vodka brand.

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