Tequila Tromba with Jimmy Sherry

Posted on by James Henderson

James ‘Jimmy’ Sherry met his business partners in Guadalajara – back in 2005 – where they made a pact to no longer live conventional lives or work typical jobs. They partnered with Master Distiller, Marco Cedano, and his son Rodrigo and vowed to make extraordinary tequila with Tequila Tromba. 

After travelling the rugged Jalisco highlands to build a name for the brand, James took Tromba to the US and was based there for 8 years before a global pandemic forced him back to Australia, where he’s now based. 

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Squad Ink with Terry and Matthew Squadrito

Posted on by James Henderson

Identical twin brothers, Matthew and Terry Squadrito are the co-founders of Squad Ink, a design and branding studio based in Sydney, Australia. 

Founded in 2008, Squad Ink have helped shape some of the most successful forward-thinking food and beverage, destination and wellness brands in Australia including: Archie Rose, Felons, Sofi Spritz and The Grounds of Alexandria – just to name a few. 

As one voice (almost literally, you’ll hear today), Matthew and Terry share a combined storytelling passion that stems from a childhood learning of their rich Italian heritage, its food and culture.

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Wine Delivery, Tech and Good Pair Days with Banjo Harris Plane

Posted on by James Henderson

Two-time Australian Sommelier of the Year, and Founder of national industry conference, GROW Assembly, Banjo Harris Plane joins the program as the Founder of Good Pair Days – a wine delivery business, with a subscription box that tailors to customer tastes.

Vogue called it ‘the Netflix of wine’.

Prior to Good Pair Days, Banjo founded a European fine-wine importing business and for five years, was the General Manager of the internationally renowned restaurant, Attica.

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Setting An Example with Rebecca Gibbs and Andy El-Bayeh

Posted on by James Henderson

Rebecca Gibbs and Andy El-Bayeh are co-founders of Example – one of the most reputable Australian PR companies across the food, drink, entertainment and lifestyle industries.

In their words, Example helps brands to ‘start – and own – the conversation.’

We look at the logic behind some of the design features of Example House, their collaborative workspace, how they foster that community, establish team dynamics, manage brands and more.

There’s even a story about Prince…

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Marketing and Market Lane with Fleur Studd

Posted on by James Henderson

Co-Founder and Director of Market Lane Coffee and Melbourne Coffee Merchants – Fleur Studd – is a regular speaker at Victorian food industry events. She has previously sat on awards panels like the Melbourne Food and Wine Hostplus Scholarship is a often a university guest speaker and panelist on innovation with other industry leaders.

She was the recipient of the 2015 Melbourne Food and Wine Festival Trailblazer Award and in 2016, was the State Finalist for Ernst & Young’s Businessperson of the Year. She’s worked with companies like Disney and lastminute.com in a marketing capacity before moving into specialty coffee and received the Dean’s Award for Academic Excellence in her Arts and Commerce degrees at the University of Melbourne.

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